ABOUT US
Absolut Ventures Limited is a fully integrated production, marketing strategy and brand development consultancy. We are solutions-oriented, delivering on the authority of traditional media and the agility of the digital sphere. Absolut Ventures Limited specializes in media and production, live & virtual events, campaign building and promotion.
The firm has helped scores of brands meet their strategic objectives by maximizing resources and optimizing success through collaboration. The team’s core competencies include:
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Project Management
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Copywriting
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Content Development
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Creative Direction
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Media Management
A LITTLE ABOUT
OUR FOUNDER
Alrick McKenzie is the founder and CEO of Absolut Ventures Limited. McKenzie is a Leader, Manager and Consultant for some of the most successful local and global brands. His key strengths involve: delivering integrated marketing campaigns, developing brand vision and growth strategies, business analytics and market opportunity assessment.
McKenzie has created many firsts:
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First televised Bartenders reality series in the Caribbean - Mix It Bartenders Challenge on Television Jamaica (TVJ) sponsored by Nestlé.
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First Cake TV reality show in the Caribbean - Sweet Bake Challenge on TVJ supported by Nestlé.
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First Freestyle Football Reality show in the Caribbean on CVM TV, supported by Gillette & Duracell.
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First televised High School Scholarship show --Gillette Honour Roll.
He is the creator and host of the weekly primetime talk show, Alrick on Television Jamaica, TVJ. His ability to illustrate natural, real-life experiences fueled his creativity, allowing him to produce over 200 commercials across radio and television. McKenzie is the creator behind the famous My WOW Moment, CranWata Wid Wow commercials that went viral.